The Future Is Virtual - and Deeply Human: Q&A with Briar Prestidge
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"Until stealing a digital identity is treated with the same gravity as stealing a physical passport, we leave a generation vulnerable in the worlds they call home."
"Until stealing a digital identity is treated with the same gravity as stealing a physical passport, we leave a generation vulnerable in the worlds they call home."
"Until stealing a digital identity is treated with the same gravity as stealing a physical passport, we leave a generation vulnerable in the worlds they call home."
As the boundaries between physical and virtual life blur, we’re beginning to reimagine what it means to exist. Few people have explored that shift more deeply than Briar Prestidge — CEO of Prestidge Group & OLTAIR, award-winning producer and INTERPOL metaverse advisor — who sees simulations as catalysts for human potential. In this Q&A, we ask Briar to share how her work with digital fashion label OLTAIR and her award-winning documentary 48 Hours in the Metaverse reveal a future where governance, identity, and empathy will increasingly be built inside immersive worlds.
Q: INTERPOL’s 2024 report on the metaverse explored how simulations could help us prepare for large-scale emergencies. From your perspective, where else do you see simulation playing a transformative role (whether in business, education, culture, or even governance)? Which use cases of the metaverse do you believe have the greatest potential to revolutionize how today’s world functions?
While using simulations for disaster preparedness is a brilliant and necessary step, what truly fascinates me is their quieter, far more personal potential.
The practical use cases are exciting. For example, a young surgeon perfecting a complex procedure in a zero-risk Virtual Operating Room, or a city council walking through a digital twin of a new community park, feeling the flow of the space before a single shovel hits the ground. That’s foresight on an entirely new level.
As a digital fashion designer with my label OLTAIR on Roblox, I’ve experienced the incredible creative freedom of this space myself. We can design dresses made of fire or melting ice, limited only by imagination. I’m excited to see nations like the UAE launching a formal Metaverse Strategy, aiming to create 40,000 virtual jobs and add $4 billion to its economy. They understand this is the new frontier for culture and commerce.
But the applications that truly move me are the ones about the human spirit. This became the heart of my documentary, '48 Hours in the Metaverse'. To find these stories, I journeyed across 33 virtual worlds - from Burning Man, Nikeland, and Fashion Avenue to MetaDubai and the digital twin of Dubai's Al Wasl Plaza, and even Australia's Uluru-Kata Tjuta National Park. I also virtually met and interviewed 21 metaverse leaders from around the globe. It was an intense experience, requiring me to navigate basic needs like eating and sleeping while remaining fully immersed with a VR headset on. I believe the film resonated so deeply, earning five laurels from major festivals, precisely because it showcased this incredible, often unseen, side of the metaverse.
I will never forget meeting a support group of chemotherapy patients. In the physical world, they were isolated, confined to hospital beds. But in the metaverse, they gathered on a serene virtual beach as avatars, sharing stories and finding strength in each other. In that moment, for them, that connection was real. It was hope.
I’ve also seen how these worlds can be a lifeline for kids on the autism spectrum. Communicating through an avatar can remove so much of the anxiety of face-to-face interaction, offering them a space to build confidence and friendships on their own terms.
They give us new ways to connect, heal, and understand one another across any physical barrier. That’s the future I’m most excited to help build.
Q: You have a digital twin, Wolfgang Cynthia. What risks do you see around digital identity being hacked, corrupted, or deleted, and how could states or governance systems respond to these scenarios?
My digital twin, Wolfgang Cynthia, is part of my presence, my brand, and my creative alter-ego in these new worlds. The thought of someone hijacking or corrupting her feels deeply personal; it would be a violation of my identity.
And this isn't a theoretical risk. A story that has always stuck with me is that of a boy who had built a genuine empire in the metaverse. He had status, virtual wealth, and a vibrant community of friends. Then, while he was on a family holiday, a hacker got in and took everything. He was emotionally wrecked. For him, and for so many others, the connections and achievements in these spaces hold genuine emotional weight. That loss was absolutely real. And this isn't an isolated case; it reflects a massive generational shift. A recent study found that 56% of Gen Z users said styling their avatar is more important to them than styling themselves in the physical world.
Our legal frameworks lag behind this reality. We need fundamental rights for every “digital citizen,” protecting virtual assets and identities. I imagine governments operating digital embassies inside major platforms to provide real protection. Until stealing a digital identity is treated with the same gravity as stealing a physical passport, we leave a generation vulnerable in the worlds they call home.
Q: You’ve worked with global leaders on personal branding. How do you imagine “nation branding” or digital-state identity will evolve in a world where reputation is built in both physical and virtual spaces?
Right now, a nation's reputation gets built by what it broadcasts: carefully crafted tourism campaigns, diplomatic messaging, and media coverage. The country tells you who they want you to believe they are.
But we're entering a fundamentally different era. Soon, people will visit the metaverse of nations and form opinions based on the experiences these countries actually offer. They'll judge based on what they feel, what they discover, and how they're treated in these virtual spaces. This represents a profound shift from passive viewing to active participation.
Q: In your documentary 48 Hours in the Metaverse, what surprised you most about how virtual communities organize themselves without formal governments?
I was genuinely struck by the pockets of beautiful, organic order. I saw communities with no formal leaders or rulebooks that ran on consensus and shared respect. Leadership would just... emerge. Social norms were built together. It was proof that people can create functional, positive societies from the ground up.
But it doesn't come without downsides. A conversation with a friend of mine really brought this home for me. His sister, a mother of three, had to pull her kids off Roblox entirely. They worry that behind any one of those kid-friendly avatars could be an adult with malicious intent, and their child would have no way of knowing.
This creates a genuine social dilemma, and it’s one I relate to personally. I was the last kid in my class to get a mobile phone, and I remember how isolating that felt. It started to genuinely affect my social life and my confidence. So when we tell parents to just take their kids off these platforms, we're asking them to potentially cut their children off from where their friends are building their social lives.
So what's the solution? To start with, we need to be creating a new layer of digital infrastructure: a universal, transparent rating system for virtual spaces.
Think of it like movie ratings. We need a way to clearly designate worlds as 'E for Everyone,' 'T for Teen,' or 'A for Adults Only.' But this wouldn’t be just a label. These zones would come with different rulesets. 'E-rated' spaces could require verified identity for creators and have proactive, human-led moderation. This would create certified "safe zones" where parents could feel confident letting their children explore and socialize.
This approach empowers parents. It moves them away from a simple "yes" or "no" and gives them the tools for an informed "yes, but only in these areas".
Q: From a strategic lens, what parallels do you see between how companies build digital infrastructure today and how nations may need to build theirs tomorrow?
When looking at digital strategy, the core parallel is simple: both companies and countries are building the environments of the future. But their strategic goals must be completely different.
Companies today focus on building massive, closed platforms. They want to own the entire user experience. They control your data, the currency, and the identity system. Their success relies on keeping you inside their specific walls.
A nation must take a fundamentally different path. Its job is not to build a single corporate headquarters or a giant walled garden. Its job is to build the public roads, the trusted legal frameworks, and the open infrastructure that everyone needs to thrive.
The strategic goal for a country is to become the most reliable and attractive place for others to build and create in it. This means focusing on the foundations of trust. They must help set universal standards for digital assets so that a fashion item from my label, OLTAIR, can be worn in any virtual world, not just one.
A company builds a destination that it ultimately controls. A nation must build the foundation of trust and clear law that allows thousands of independent, innovative destinations to flourish safely.
About Briar
Briar Prestidge, CEO of Prestidge Group, is an award-winning documentary producer, Web3 evangelist, and futurist. She is also a metaverse board advisor to INTERPOL's Investigations and Forensics team, as well as a board advisor to Humanity+, the Metaverse Fashion Council, and serves as a strategic advisor for Imagin3 Studio.
In 2016, Briar founded Prestidge Group, a leading executive personal branding, PR, and speaker relations agency. The company manages HNWIs, C-level executives, technology experts, celebrities, government officials, and investors, with offices in Dubai, New York, and London.
In her award-winning documentary ‘48 Hours in the Metaverse', Briar spent 48 hours non-stop on VR and metaverse platforms interviewing 21 experts across 33 virtual worlds. The documentary was awarded five laurels from major film festivals and was featured in leading publications such as Forbes and WIRED. As a tech-fashion designer, Briar has a futuristic fashion label for avatars and a shopping empire on Roblox under her tech-fashion house OLTAIR. In 2021, her first phygital fashion label, inspired by her luxury suit collection (now closed), was showcased at the world’s first Metaverse Fashion Week on Decentraland.
Briar aims to influence a new generation of creative thinkers who dare to envisionhumanity’s next steps. To learn about how we can elevate the human condition, findsolutions to world problems, and find a balance between opportunity and risk, shehosts exclusive discussions with visionary CEOs, tech experts, scientists, inventors,futurists, and philosophers on her podcast HYPERSCALE: The Podcast of the Future, and on her upcoming documentary, Cyborg To Be.
Briar was named one of the ‘Top 100 Most Influential’ people in the United Arab Emirates by Ahlan! Magazine, and has been featured in Entrepreneur, Forbes, OSN, Emirates Woman, Marie Claire, Grazia, WIRED, and The National, among others, in recognition of her work.
As the boundaries between physical and virtual life blur, we’re beginning to reimagine what it means to exist. Few people have explored that shift more deeply than Briar Prestidge — CEO of Prestidge Group & OLTAIR, award-winning producer and INTERPOL metaverse advisor — who sees simulations as catalysts for human potential. In this Q&A, we ask Briar to share how her work with digital fashion label OLTAIR and her award-winning documentary 48 Hours in the Metaverse reveal a future where governance, identity, and empathy will increasingly be built inside immersive worlds.
Q: INTERPOL’s 2024 report on the metaverse explored how simulations could help us prepare for large-scale emergencies. From your perspective, where else do you see simulation playing a transformative role (whether in business, education, culture, or even governance)? Which use cases of the metaverse do you believe have the greatest potential to revolutionize how today’s world functions?
While using simulations for disaster preparedness is a brilliant and necessary step, what truly fascinates me is their quieter, far more personal potential.
The practical use cases are exciting. For example, a young surgeon perfecting a complex procedure in a zero-risk Virtual Operating Room, or a city council walking through a digital twin of a new community park, feeling the flow of the space before a single shovel hits the ground. That’s foresight on an entirely new level.
As a digital fashion designer with my label OLTAIR on Roblox, I’ve experienced the incredible creative freedom of this space myself. We can design dresses made of fire or melting ice, limited only by imagination. I’m excited to see nations like the UAE launching a formal Metaverse Strategy, aiming to create 40,000 virtual jobs and add $4 billion to its economy. They understand this is the new frontier for culture and commerce.
But the applications that truly move me are the ones about the human spirit. This became the heart of my documentary, '48 Hours in the Metaverse'. To find these stories, I journeyed across 33 virtual worlds - from Burning Man, Nikeland, and Fashion Avenue to MetaDubai and the digital twin of Dubai's Al Wasl Plaza, and even Australia's Uluru-Kata Tjuta National Park. I also virtually met and interviewed 21 metaverse leaders from around the globe. It was an intense experience, requiring me to navigate basic needs like eating and sleeping while remaining fully immersed with a VR headset on. I believe the film resonated so deeply, earning five laurels from major festivals, precisely because it showcased this incredible, often unseen, side of the metaverse.
I will never forget meeting a support group of chemotherapy patients. In the physical world, they were isolated, confined to hospital beds. But in the metaverse, they gathered on a serene virtual beach as avatars, sharing stories and finding strength in each other. In that moment, for them, that connection was real. It was hope.
I’ve also seen how these worlds can be a lifeline for kids on the autism spectrum. Communicating through an avatar can remove so much of the anxiety of face-to-face interaction, offering them a space to build confidence and friendships on their own terms.
They give us new ways to connect, heal, and understand one another across any physical barrier. That’s the future I’m most excited to help build.
Q: You have a digital twin, Wolfgang Cynthia. What risks do you see around digital identity being hacked, corrupted, or deleted, and how could states or governance systems respond to these scenarios?
My digital twin, Wolfgang Cynthia, is part of my presence, my brand, and my creative alter-ego in these new worlds. The thought of someone hijacking or corrupting her feels deeply personal; it would be a violation of my identity.
And this isn't a theoretical risk. A story that has always stuck with me is that of a boy who had built a genuine empire in the metaverse. He had status, virtual wealth, and a vibrant community of friends. Then, while he was on a family holiday, a hacker got in and took everything. He was emotionally wrecked. For him, and for so many others, the connections and achievements in these spaces hold genuine emotional weight. That loss was absolutely real. And this isn't an isolated case; it reflects a massive generational shift. A recent study found that 56% of Gen Z users said styling their avatar is more important to them than styling themselves in the physical world.
Our legal frameworks lag behind this reality. We need fundamental rights for every “digital citizen,” protecting virtual assets and identities. I imagine governments operating digital embassies inside major platforms to provide real protection. Until stealing a digital identity is treated with the same gravity as stealing a physical passport, we leave a generation vulnerable in the worlds they call home.
Q: You’ve worked with global leaders on personal branding. How do you imagine “nation branding” or digital-state identity will evolve in a world where reputation is built in both physical and virtual spaces?
Right now, a nation's reputation gets built by what it broadcasts: carefully crafted tourism campaigns, diplomatic messaging, and media coverage. The country tells you who they want you to believe they are.
But we're entering a fundamentally different era. Soon, people will visit the metaverse of nations and form opinions based on the experiences these countries actually offer. They'll judge based on what they feel, what they discover, and how they're treated in these virtual spaces. This represents a profound shift from passive viewing to active participation.
Q: In your documentary 48 Hours in the Metaverse, what surprised you most about how virtual communities organize themselves without formal governments?
I was genuinely struck by the pockets of beautiful, organic order. I saw communities with no formal leaders or rulebooks that ran on consensus and shared respect. Leadership would just... emerge. Social norms were built together. It was proof that people can create functional, positive societies from the ground up.
But it doesn't come without downsides. A conversation with a friend of mine really brought this home for me. His sister, a mother of three, had to pull her kids off Roblox entirely. They worry that behind any one of those kid-friendly avatars could be an adult with malicious intent, and their child would have no way of knowing.
This creates a genuine social dilemma, and it’s one I relate to personally. I was the last kid in my class to get a mobile phone, and I remember how isolating that felt. It started to genuinely affect my social life and my confidence. So when we tell parents to just take their kids off these platforms, we're asking them to potentially cut their children off from where their friends are building their social lives.
So what's the solution? To start with, we need to be creating a new layer of digital infrastructure: a universal, transparent rating system for virtual spaces.
Think of it like movie ratings. We need a way to clearly designate worlds as 'E for Everyone,' 'T for Teen,' or 'A for Adults Only.' But this wouldn’t be just a label. These zones would come with different rulesets. 'E-rated' spaces could require verified identity for creators and have proactive, human-led moderation. This would create certified "safe zones" where parents could feel confident letting their children explore and socialize.
This approach empowers parents. It moves them away from a simple "yes" or "no" and gives them the tools for an informed "yes, but only in these areas".
Q: From a strategic lens, what parallels do you see between how companies build digital infrastructure today and how nations may need to build theirs tomorrow?
When looking at digital strategy, the core parallel is simple: both companies and countries are building the environments of the future. But their strategic goals must be completely different.
Companies today focus on building massive, closed platforms. They want to own the entire user experience. They control your data, the currency, and the identity system. Their success relies on keeping you inside their specific walls.
A nation must take a fundamentally different path. Its job is not to build a single corporate headquarters or a giant walled garden. Its job is to build the public roads, the trusted legal frameworks, and the open infrastructure that everyone needs to thrive.
The strategic goal for a country is to become the most reliable and attractive place for others to build and create in it. This means focusing on the foundations of trust. They must help set universal standards for digital assets so that a fashion item from my label, OLTAIR, can be worn in any virtual world, not just one.
A company builds a destination that it ultimately controls. A nation must build the foundation of trust and clear law that allows thousands of independent, innovative destinations to flourish safely.
About Briar
Briar Prestidge, CEO of Prestidge Group, is an award-winning documentary producer, Web3 evangelist, and futurist. She is also a metaverse board advisor to INTERPOL's Investigations and Forensics team, as well as a board advisor to Humanity+, the Metaverse Fashion Council, and serves as a strategic advisor for Imagin3 Studio.
In 2016, Briar founded Prestidge Group, a leading executive personal branding, PR, and speaker relations agency. The company manages HNWIs, C-level executives, technology experts, celebrities, government officials, and investors, with offices in Dubai, New York, and London.
In her award-winning documentary ‘48 Hours in the Metaverse', Briar spent 48 hours non-stop on VR and metaverse platforms interviewing 21 experts across 33 virtual worlds. The documentary was awarded five laurels from major film festivals and was featured in leading publications such as Forbes and WIRED. As a tech-fashion designer, Briar has a futuristic fashion label for avatars and a shopping empire on Roblox under her tech-fashion house OLTAIR. In 2021, her first phygital fashion label, inspired by her luxury suit collection (now closed), was showcased at the world’s first Metaverse Fashion Week on Decentraland.
Briar aims to influence a new generation of creative thinkers who dare to envisionhumanity’s next steps. To learn about how we can elevate the human condition, findsolutions to world problems, and find a balance between opportunity and risk, shehosts exclusive discussions with visionary CEOs, tech experts, scientists, inventors,futurists, and philosophers on her podcast HYPERSCALE: The Podcast of the Future, and on her upcoming documentary, Cyborg To Be.
Briar was named one of the ‘Top 100 Most Influential’ people in the United Arab Emirates by Ahlan! Magazine, and has been featured in Entrepreneur, Forbes, OSN, Emirates Woman, Marie Claire, Grazia, WIRED, and The National, among others, in recognition of her work.
As the boundaries between physical and virtual life blur, we’re beginning to reimagine what it means to exist. Few people have explored that shift more deeply than Briar Prestidge — CEO of Prestidge Group & OLTAIR, award-winning producer and INTERPOL metaverse advisor — who sees simulations as catalysts for human potential. In this Q&A, we ask Briar to share how her work with digital fashion label OLTAIR and her award-winning documentary 48 Hours in the Metaverse reveal a future where governance, identity, and empathy will increasingly be built inside immersive worlds.
Q: INTERPOL’s 2024 report on the metaverse explored how simulations could help us prepare for large-scale emergencies. From your perspective, where else do you see simulation playing a transformative role (whether in business, education, culture, or even governance)? Which use cases of the metaverse do you believe have the greatest potential to revolutionize how today’s world functions?
While using simulations for disaster preparedness is a brilliant and necessary step, what truly fascinates me is their quieter, far more personal potential.
The practical use cases are exciting. For example, a young surgeon perfecting a complex procedure in a zero-risk Virtual Operating Room, or a city council walking through a digital twin of a new community park, feeling the flow of the space before a single shovel hits the ground. That’s foresight on an entirely new level.
As a digital fashion designer with my label OLTAIR on Roblox, I’ve experienced the incredible creative freedom of this space myself. We can design dresses made of fire or melting ice, limited only by imagination. I’m excited to see nations like the UAE launching a formal Metaverse Strategy, aiming to create 40,000 virtual jobs and add $4 billion to its economy. They understand this is the new frontier for culture and commerce.
But the applications that truly move me are the ones about the human spirit. This became the heart of my documentary, '48 Hours in the Metaverse'. To find these stories, I journeyed across 33 virtual worlds - from Burning Man, Nikeland, and Fashion Avenue to MetaDubai and the digital twin of Dubai's Al Wasl Plaza, and even Australia's Uluru-Kata Tjuta National Park. I also virtually met and interviewed 21 metaverse leaders from around the globe. It was an intense experience, requiring me to navigate basic needs like eating and sleeping while remaining fully immersed with a VR headset on. I believe the film resonated so deeply, earning five laurels from major festivals, precisely because it showcased this incredible, often unseen, side of the metaverse.
I will never forget meeting a support group of chemotherapy patients. In the physical world, they were isolated, confined to hospital beds. But in the metaverse, they gathered on a serene virtual beach as avatars, sharing stories and finding strength in each other. In that moment, for them, that connection was real. It was hope.
I’ve also seen how these worlds can be a lifeline for kids on the autism spectrum. Communicating through an avatar can remove so much of the anxiety of face-to-face interaction, offering them a space to build confidence and friendships on their own terms.
They give us new ways to connect, heal, and understand one another across any physical barrier. That’s the future I’m most excited to help build.
Q: You have a digital twin, Wolfgang Cynthia. What risks do you see around digital identity being hacked, corrupted, or deleted, and how could states or governance systems respond to these scenarios?
My digital twin, Wolfgang Cynthia, is part of my presence, my brand, and my creative alter-ego in these new worlds. The thought of someone hijacking or corrupting her feels deeply personal; it would be a violation of my identity.
And this isn't a theoretical risk. A story that has always stuck with me is that of a boy who had built a genuine empire in the metaverse. He had status, virtual wealth, and a vibrant community of friends. Then, while he was on a family holiday, a hacker got in and took everything. He was emotionally wrecked. For him, and for so many others, the connections and achievements in these spaces hold genuine emotional weight. That loss was absolutely real. And this isn't an isolated case; it reflects a massive generational shift. A recent study found that 56% of Gen Z users said styling their avatar is more important to them than styling themselves in the physical world.
Our legal frameworks lag behind this reality. We need fundamental rights for every “digital citizen,” protecting virtual assets and identities. I imagine governments operating digital embassies inside major platforms to provide real protection. Until stealing a digital identity is treated with the same gravity as stealing a physical passport, we leave a generation vulnerable in the worlds they call home.
Q: You’ve worked with global leaders on personal branding. How do you imagine “nation branding” or digital-state identity will evolve in a world where reputation is built in both physical and virtual spaces?
Right now, a nation's reputation gets built by what it broadcasts: carefully crafted tourism campaigns, diplomatic messaging, and media coverage. The country tells you who they want you to believe they are.
But we're entering a fundamentally different era. Soon, people will visit the metaverse of nations and form opinions based on the experiences these countries actually offer. They'll judge based on what they feel, what they discover, and how they're treated in these virtual spaces. This represents a profound shift from passive viewing to active participation.
Q: In your documentary 48 Hours in the Metaverse, what surprised you most about how virtual communities organize themselves without formal governments?
I was genuinely struck by the pockets of beautiful, organic order. I saw communities with no formal leaders or rulebooks that ran on consensus and shared respect. Leadership would just... emerge. Social norms were built together. It was proof that people can create functional, positive societies from the ground up.
But it doesn't come without downsides. A conversation with a friend of mine really brought this home for me. His sister, a mother of three, had to pull her kids off Roblox entirely. They worry that behind any one of those kid-friendly avatars could be an adult with malicious intent, and their child would have no way of knowing.
This creates a genuine social dilemma, and it’s one I relate to personally. I was the last kid in my class to get a mobile phone, and I remember how isolating that felt. It started to genuinely affect my social life and my confidence. So when we tell parents to just take their kids off these platforms, we're asking them to potentially cut their children off from where their friends are building their social lives.
So what's the solution? To start with, we need to be creating a new layer of digital infrastructure: a universal, transparent rating system for virtual spaces.
Think of it like movie ratings. We need a way to clearly designate worlds as 'E for Everyone,' 'T for Teen,' or 'A for Adults Only.' But this wouldn’t be just a label. These zones would come with different rulesets. 'E-rated' spaces could require verified identity for creators and have proactive, human-led moderation. This would create certified "safe zones" where parents could feel confident letting their children explore and socialize.
This approach empowers parents. It moves them away from a simple "yes" or "no" and gives them the tools for an informed "yes, but only in these areas".
Q: From a strategic lens, what parallels do you see between how companies build digital infrastructure today and how nations may need to build theirs tomorrow?
When looking at digital strategy, the core parallel is simple: both companies and countries are building the environments of the future. But their strategic goals must be completely different.
Companies today focus on building massive, closed platforms. They want to own the entire user experience. They control your data, the currency, and the identity system. Their success relies on keeping you inside their specific walls.
A nation must take a fundamentally different path. Its job is not to build a single corporate headquarters or a giant walled garden. Its job is to build the public roads, the trusted legal frameworks, and the open infrastructure that everyone needs to thrive.
The strategic goal for a country is to become the most reliable and attractive place for others to build and create in it. This means focusing on the foundations of trust. They must help set universal standards for digital assets so that a fashion item from my label, OLTAIR, can be worn in any virtual world, not just one.
A company builds a destination that it ultimately controls. A nation must build the foundation of trust and clear law that allows thousands of independent, innovative destinations to flourish safely.
About Briar
Briar Prestidge, CEO of Prestidge Group, is an award-winning documentary producer, Web3 evangelist, and futurist. She is also a metaverse board advisor to INTERPOL's Investigations and Forensics team, as well as a board advisor to Humanity+, the Metaverse Fashion Council, and serves as a strategic advisor for Imagin3 Studio.
In 2016, Briar founded Prestidge Group, a leading executive personal branding, PR, and speaker relations agency. The company manages HNWIs, C-level executives, technology experts, celebrities, government officials, and investors, with offices in Dubai, New York, and London.
In her award-winning documentary ‘48 Hours in the Metaverse', Briar spent 48 hours non-stop on VR and metaverse platforms interviewing 21 experts across 33 virtual worlds. The documentary was awarded five laurels from major film festivals and was featured in leading publications such as Forbes and WIRED. As a tech-fashion designer, Briar has a futuristic fashion label for avatars and a shopping empire on Roblox under her tech-fashion house OLTAIR. In 2021, her first phygital fashion label, inspired by her luxury suit collection (now closed), was showcased at the world’s first Metaverse Fashion Week on Decentraland.
Briar aims to influence a new generation of creative thinkers who dare to envisionhumanity’s next steps. To learn about how we can elevate the human condition, findsolutions to world problems, and find a balance between opportunity and risk, shehosts exclusive discussions with visionary CEOs, tech experts, scientists, inventors,futurists, and philosophers on her podcast HYPERSCALE: The Podcast of the Future, and on her upcoming documentary, Cyborg To Be.
Briar was named one of the ‘Top 100 Most Influential’ people in the United Arab Emirates by Ahlan! Magazine, and has been featured in Entrepreneur, Forbes, OSN, Emirates Woman, Marie Claire, Grazia, WIRED, and The National, among others, in recognition of her work.
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Briar Prestidge, CEO of Prestidge Group, is an award-winning documentary producer, Web3 evangelist, and futurist. She is also a metaverse board advisor to INTERPOL's Investigations and Forensics team, as well as a board advisor to Humanity+, the Metaverse Fashion Council, and serves as a strategic advisor for Imagin3 Studio.
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